MTN Bushfire’s Arts Round Table is offering local performing artists the opportunity to submit their Electronic Press Kit (EPK) to a panel of Eswatini’s top promoters and stand a chance to win an all-expenses-paid professional live recording at House On Fire to the value of E50,000.

The grand prize will bring together some of the kingdom’s leading industry experts in videography, sound & lighting, set design, personal styling & photography to elevate the winner’s brand to new heights.

The aim of the MTN Bushfire Arts Round Table EPK Press Play competition is to assist artists to raise their game and achieve a higher industry standard through updating, improving and submitting their EPKs for evaluation by leading promoters in Eswatini, based on industry standards of best practice.

‘’The importance of a well-presented EPK to an artist’s career cannot be overstated. It is the musical resumé that promoters and booking agents use to evaluate whether or not they want to book an artist,’’ stated MTN Bushfire Creative Director Jiggs Thorne.

The EPK Press Play competition is open to all performing artists in the music industry, including musicians, singers and DJs, as individuals or groups, and of all ages. Applicants must be citizens or residents of Eswatini and need to be able to avail themselves on the date of the recording.

Applications for the competition may be submitted from Wednesday, 20th October, until 5pm 29th October, 2021. The winner will be selected through a combination of top industry judges and popular vote.

Information about the EPK Press Play competition application process, and guidelines for developing an EPK, can be found on the Arts Round Table page.

During the application phase, a Zoom session will be held with a facilitator who will take applicants through the process of EPK creation, followed by a Q&A session. The date will be announced on MTN Bushfire’s social media, in due course.

The MTN Bushfire Arts Round Table is an industry forum dedicated to the development of the arts in Africa. Through facilitated dialogue between emerging artists and managers, the Arts Round Table aims to increase knowledge sharing and skills in the artistic community, thus enabling individuals and organizations to succeed as professionals in the entertainment field and creative sector. To date, over 800 local arts industry stakeholders have participated in workshops focusing on the music industry, brand and social media management.

The Arts Round Table continues to provide opportunities for local artists to professionalise their brands. It is now more important than ever before for artists to be visible and accessible across multiple digital platforms, to keep their brands burning! This year’s competition focuses on how an artist can elevate their brand in the digital world through the use of a professionalised EPK, building on the foundation laid by the last Arts Round Table EPK Workshop held before the pandemic.